WSPA Annual Conference Design

Brand: A conference design for the Western States Petroleum Association. Once a year, the members of this association gather to share insight, network, talk about the future of the petroleum industry.

Ask: Create a Conference Look & Feel that:
- Speaks to the members of this organization in a very human way.
- Creates a sense of fun within an industry that often feels dull.

Creative Direction: Phil Tretheway
Project Management: Haley Anthonisen

Applications: Adobe Illustrator, Adobe Photoshop, Adobe InDesign